Thursday, 18 October 2012

David Cameron's Admission on the Failure of The Market in Domestic Power

David Cameron's Open Admission That the Gas and Electricity Free Market has Not Benefited the Consumer.

This was actually quite a suprise because you would have thought that going anywhere near the purses of one of the tory party's biggest group of paymasters would be tantamount to that which Dennis Healy did to the Unions in 1978. Now they are one step away from further control under a Lab-Lib coalition in 2015.

They have admitted that it is difficult for fairly average consumers to understand which was the best tariff for them neither is it easy in comparability between suppliers.

This is of course by design: marketing professionals are trained to reduce comparability and increase pricing based on branding and high margin service frills. That is their job after all!

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